The Talent GTM Podcast

The Place of Industry Background in GTM Hiring: Discussion with Cara Felleman

April 21, 2023 Chuck Brotman Season 2 Episode 9
The Talent GTM Podcast
The Place of Industry Background in GTM Hiring: Discussion with Cara Felleman
Show Notes

It's understandable that revenue leaders often prioritize hiring salespeople with a deep background in a specific vertical or industry. But does this result in better sales hires?  Conversely, should it be avoided altogether if industry background has often impeded learning how to challenge existing norms? 

In this podcast, Blueprint Co-Founder and VP of Sales, Chuck Brotman, speaks with Cara Felleman, an early-stage sales leader and tech investor, to get her insights on topics ranging from team building in the CPG tech space to women in leadership roles.

Discover hiring insights with other leaders on The Talent GTM podcast. If today’s conversation piques your interest subscribe to our podcast on Spotify, Apple Podcasts, or our website, and never miss an episode. Together, let's master the art of GTM leadership and hiring practices. #TalentGTM